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How Insurance Providers Can Reduce Operating Costs
Insurance operating costs are rising, and not just at the margins. Even before recent inflationary pressure, McKinsey found that many insurers experienced up to a 20% increase in support-function cost ratios between 2015 and 2019. Since then, high inflation, rising claims expenses, and expanding regulatory demands have only pushed operating costs higher, often forcing insurers...Continue reading→
Dental Direct Mail Marketing That Brings New Patients to Your Practice
If your dental practice wants consistent growth, you need a marketing channel that reaches the households most likely to become new patients. Capture More Patients with Proven Dental Direct Mail Campaigns Dental direct mail campaigns continue to outperform many digital ads because patients trust physical mailers, especially when they highlight clean, modern care and welcoming...Continue reading→
Zone-Based Pricing for Marketing Mail (Truth or Fiction)
What Businesses Need to Know Now The United States Postal Service (USPS) has been exploring a major shift in how marketing mail postage is calculated. Instead of largely consistent pricing regardless of distance, the Postal Service has proposed zone-based pricing. What is Zone-based pricing? Zone-based pricing is where postage increases based on how far...Continue reading→
Direct Mail Statistics and Trends to watch
Unlock the Power of Traditional Outreach in a Digital-First World In an era dominated by screens and social feeds, businesses are rediscovering the power of print. Direct mail, long considered an old-school tactic, is proving to be a highly efficient, data-driven, and measurable channel in today’s marketing mix. According to the Winterberry Group’s 2024 Delivering...Continue reading→
Join Electronic Output Solutions at Jack Henry Connect 2025!
We’re excited to announce that Electronic Output Solutions (EOS) will be exhibiting at the upcoming Jack Henry™ Connect 2025 Conference, taking place September 8–11 at the San Diego Convention Center. Booth# 527 As a trusted leader in secure document printing and mailing, EOS specializes in high-quality, compliant communications for financial institutions across the country....Continue reading→
Industries with the Highest ROI from Direct Mail
It might surprise you to learn that one of the most efficient, reliable, and cost-effective strategies for customer acquisition is the same one businesses have used for decades: direct mail. While email inboxes grow more crowded and digital ads face privacy hurdles, direct mail continues to quietly deliver exceptional returns. In fact, for some sectors,...Continue reading→
How Much Does Direct Mail Marketing Cost? A Guide for Business Owners
Thinking about direct mail for your business but unsure of the cost? You’re not alone. It can be tough to determine how direct mail fits into your marketing budget—especially with confusing information floating around. This guide breaks it all down so you can plan with confidence. We’ll show you real pricing examples, explain why...Continue reading→
How to Save on Printing and Reduce Your Expenses
Are Printing Costs Draining Your Business Budget? Here’s How to Save on Printing Printing costs are one of the most overlooked business expenses, yet they can quietly drain your budget. Many companies unknowingly waste money on inefficient printing practices, outdated equipment, and unnecessary paper usage. Without a clear strategy, printing expenses can add up quickly—impacting...Continue reading→
The Importance of MICR Printing for Secure and Efficient Check Processing
Why MICR Printing Matters in Check Fraud Prevention While digital transactions dominate financial operations, checks remain a crucial payment method. Unfortunately, check fraud continues to be a major concern for businesses and financial institutions. According to the 2024 AFP Payments Fraud and Control Survey Report, 80% of organizations reported check fraud activity, a sharp...Continue reading→
How Variable Data Printing Enhances Transactional Mailings for Businesses
Transactional mailing usually refers to the essential and often legally required correspondence between a business and its ongoing customers. Efficiency and personalization of transactional mail are crucial for companies that send invoices, statements, and various notices. Companies that send transactional mailing need a reliable, secure, and cost-effective solution to handle high-volume printing while maintaining...Continue reading→
Direct Mail Strategies for Credit Unions
Why Direct Mail Still Matters in the Digital Age Direct mail offers credit unions a powerful tool to foster trust and enhance member relationships. While digital marketing often overwhelms inboxes and social media feeds, physical mail provides a more lasting and personal touch. Direct mail is a key differentiator for credit unions, whose strength lies...Continue reading→
How to Outsource Check Printing and Mailing
Outsourcing check printing and mailing allows businesses to save on labor, materials, and equipment costs while improving efficiency, accuracy, and security. By partnering with a specialized provider like Electronic Output Solutions, companies can ensure secure digital printing, robust compliance, and seamless tracking for every check. We can also generate a Positive Pay file for submission...Continue reading→
What is Certified Mail? What are the Benefits of Certified Mail?
What is Certified Mail? Certified Mail is a service the USPS provides that guarantees the sender a mailing receipt and the recipient’s signature as proof of delivery. This ensures that critical documents reach their intended destination securely and on time. Certified Mail is ideal for sensitive or valuable communications that require delivery confirmation, making it...Continue reading→
Streamline Your Statement Printing and Mailing
Outsourcing statement printing and mailing ensures accurate, compliant, and high-quality customer communications, reducing internal costs while enhancing operational efficiency. With advanced security protocols and real-time tracking, your business can trust that every statement will be delivered promptly and securely. By partnering with a printing expert like, Electronic Output Solutions, you can streamline your statement mailing...Continue reading→
In-House Printing vs. Outsourcing Printing: Which is the Winning Formula for Credit Unions
In the world of credit unions, where member communication is as vital as the services offered, the task of designing, printing, and dispatching a myriad of monthly communications looms large. This essential yet resource-intensive process begs the question: Is there a better way? As an increasing number of credit unions pivot towards external vendors...Continue reading→
Best Practices for Mailing Protected Health Information (PHI)
What is Protected Health Information (PHI)? Protected Health Information (PHI) encompasses any information in a medical record or other health-related information that can be used to identify an individual. This includes everything from medical histories, test results, insurance information, and other personal health information. What is Considered Protected Health Information? Personal Data (PHI) that...Continue reading→
Reduce Insurance Company Operational Costs with Outsourced Printing and Mailing
In the competitive world of insurance, Companies are constantly navigating the tightrope between improving their bottom line and maintaining the high-quality service their clients expect. One of the most pressing challenges they face is the rising operational costs that can significantly impact profitability. These escalating operational costs threaten to erode margins and reduce competitiveness. From...Continue reading→
Print and Mail Companies Disaster Recovery Program Helps Businesses Stay Afloat
Successful businesses are usually recognized for their high profits and growth. But another characteristic often overlooked in a successful company is its ongoing preparation for a disaster. A business continuity disaster recovery plan can be what makes the difference for a business’s livelihood in the case of a natural disaster or emergency. An effective strategy...Continue reading→
Bad Advertising: 9 Direct Mail Postcard Mistakes to Avoid at All Costs
Did you know that direct mail has a response rate up to 30 times higher than email? That’s right — a good direct mail campaign can massively boost business and help get your brand in front of the right people. However, it’s not as simple as throwing together a quick flyer and hoping for...Continue reading→
How to Improve Your Direct Marketing Campaign: 5 Tips to Help Reach Your Audience
Many people still feel a thrill when they check the mail, hoping something special stands out among the junk. Instead of falling into that “junk” pile, more businesses are improving their direct marketing to stand out from the stack. Direct marketing strategies aren’t extinct, either. In fact, direct mail marketing provides a 1,300% return. Pairing...Continue reading→
Do You Know HIPAA Rules for Direct Mail?
Are you a healthcare provider or business that is required to send private medical information to patients? Direct mail seems like an easy method until you stop to consider HIPAA rules. It’s your job to be aware of HIPAA exceptions and rules so you don’t break them. We have your HIPAA primer for handling direct...Continue reading→
Benefits of Outsourced Printing and Mailing for Insurance Agencies
Your insurance company prints large volumes of policyholder documents over the course of a single month. For example, you may print and mail insurance notices, policy terms at renewals and more. As is the case with many other insurance companies, these documents may be printed and prepared for mailing in-house by your staff. At first,...Continue reading→
Secure Printing Services To Protect Your Data
Today’s technology enables businesses to process data at alarming speeds. However, the same technology makes businesses and their customers more vulnerable to data leaks. At Electronic Output Solutions (EOS), we combine modern technology with tested and proven production processes to create secure document printing and mailing solutions for our business clients.
USPS Promotions & Incentive Programs for First-Class & USPS Marketing Mail
Each year the United States Postal Service provides several promotions and incentives for mailers to utilize new technologies with their direct mail and business mail. Promotions focus on specific technologies and are only available for a limited amount of time, usually 3-6 months. The incentive programs are available for both First-Class and Marketing Mail classes....Continue reading→
Help Yourself & The USPS By Amping Up Your Direct Mail
The recent decision of the Postal Regulatory Commission to increase postal rates by 4.3% to make up for recessionary losses—on top of a 1.7% inflationary spike—has been lambasted by direct mail organizations. But should we be sounding the death knell for direct mail as an effective marketing channel? Hardly. Businesses can actually help pull the struggling USPS...Continue reading→
